{"id":1005,"date":"2026-07-21T15:11:39","date_gmt":"2026-07-21T13:11:39","guid":{"rendered":"https:\/\/zentropymice.eu\/?p=1005"},"modified":"2026-07-22T15:14:14","modified_gmt":"2026-07-22T13:14:14","slug":"valencia-leads-europe-with-a-new-conference-model-that-delivers-lasting-economic-and-social-benefits-for-the-city","status":"publish","type":"post","link":"https:\/\/zentropymice.eu\/es\/valencia-leads-europe-with-a-new-conference-model-that-delivers-lasting-economic-and-social-benefits-for-the-city\/","title":{"rendered":"Valencia lidera Europa con un nuevo modelo de congresos que aporta beneficios econ\u00f3micos y sociales duraderos a la ciudad."},"content":{"rendered":"<ul class=\"wp-block-list\">\n<li><strong>El Ayuntamiento de Valencia re\u00fane en La Harinera a los principales organizadores de congresos y reuniones profesionales para lanzar una iniciativa pionera destinada a transformar la ciudad.<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>El objetivo es que los expertos internacionales que visiten Valencia compartan sus conocimientos y colaboren con universidades, empresas y organizaciones comunitarias locales en proyectos que den forma al futuro.<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">El Ayuntamiento de Valencia ha puesto en marcha una estrategia innovadora para colaborar con los principales organizadores de congresos y transformar el sector del turismo profesional y cient\u00edfico de la ciudad. Durante una reuni\u00f3n celebrada en el centro de innovaci\u00f3n urbana La Harinera, el Ayuntamiento inici\u00f3 una colaboraci\u00f3n pionera en Europa, dise\u00f1ada para garantizar que los eventos internacionales generen beneficios reales, tangibles y duraderos para el ecosistema local, que vayan mucho m\u00e1s all\u00e1 del gasto tur\u00edstico tradicional.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El objetivo principal es activar un Programa de Legado. Esta iniciativa permite que el conocimiento, la tecnolog\u00eda y la experiencia de los especialistas internacionales que visitan Valencia se integren en la comunidad local a trav\u00e9s de proyectos de investigaci\u00f3n, cient\u00edficos y educativos desarrollados en colaboraci\u00f3n con organizaciones locales. De esta forma, cada congreso profesional se convierte en una herramienta pr\u00e1ctica para abordar los principales retos de la ciudad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Paula Llobet, concejala de Turismo, Innovaci\u00f3n y Atracci\u00f3n de Inversiones, destac\u00f3 la importancia de esta evoluci\u00f3n en el modelo tur\u00edstico de la ciudad. \u201cTrabajamos para que las conferencias se conviertan en herramientas para la transformaci\u00f3n urbana. Valencia lidera un modelo innovador en Europa que conecta los eventos con la ciudad y crea un valor que trasciende con creces el evento en s\u00ed\u201d, afirm\u00f3 la concejala.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Colaboraci\u00f3n institucional y proyectos piloto para la ciudad.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La sesi\u00f3n de trabajo sent\u00f3 las bases para la cooperaci\u00f3n en el lanzamiento de las primeras iniciativas piloto, dise\u00f1adas conjuntamente por la administraci\u00f3n p\u00fablica y los organizadores del evento para garantizar que cada proyecto responda a las necesidades reales de los ciudadanos de Valencia. Para garantizar el \u00e9xito y la transparencia de estas iniciativas, el Ayuntamiento implementar\u00e1 herramientas de medici\u00f3n espec\u00edficas para evaluar el impacto social y econ\u00f3mico que cada congreso genera para la ciudad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cQueremos que cada congreso que se celebre en Valencia deje un legado positivo, creando beneficios tangibles y duraderos, al tiempo que contribuya a abordar los principales retos urbanos de la ciudad a trav\u00e9s de la innovaci\u00f3n y el conocimiento\u201d, a\u00f1adi\u00f3 Paula Llobet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El proyecto se basa en una colaboraci\u00f3n entre el sector p\u00fablico, las empresas privadas y la comunidad cient\u00edfica. La sesi\u00f3n celebrada en La Harinera reuni\u00f3 a representantes del Ayuntamiento de Val\u00e8ncia, Val\u00e8ncia Innovation Capital, Valencia Congress Centre, la Fundaci\u00f3n Visit Val\u00e8ncia, la Universitat Polit\u00e8cnica de Val\u00e8ncia y la consultora Khora Urban Thinkers, quienes analizaron la hoja de ruta y los beneficios de este modelo sostenible para el turismo profesional.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cA trav\u00e9s de este compromiso, Valencia refuerza su posici\u00f3n como laboratorio europeo l\u00edder en innovaci\u00f3n urbana, promoviendo congresos profesionales m\u00e1s conectados con la ciudad, m\u00e1s equilibrados y centrados en mejorar el bienestar cotidiano de todos los ciudadanos\u201d, concluy\u00f3 la concejala Paula Llobet.<\/p>","protected":false},"excerpt":{"rendered":"<p>Valencia City Council has launched an innovative strategy to work with major conference organisers to transform the city&#8217;s professional and scientific tourism sector. During a meeting held at the La Harinera urban innovation centre, the City Council initiated a pioneering collaboration in Europe designed to ensure that international events generate real, tangible and lasting benefits [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1006,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Valencia leads Europe with a new conference model that delivers lasting economic and social benefits for the city - Zentropy MICE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zentropymice.eu\/es\/valencia-leads-europe-with-a-new-conference-model-that-delivers-lasting-economic-and-social-benefits-for-the-city\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Valencia leads Europe with a new conference model that delivers lasting economic and social benefits for the city - Zentropy MICE\" \/>\n<meta property=\"og:description\" content=\"Valencia City Council has launched an innovative strategy to work with major conference organisers to transform the city&#8217;s professional and scientific tourism sector. 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